In a groundbreaking move to enhance procurement expertise in the hospitality sector, the Hospitality Purchasing Managers’ Forum (HPMF) has signed a landmark Memorandum of Understanding (MOU) with the Wine Growers Association of India (WineGAI). This strategic collaboration aims to elevate product knowledge, streamline sourcing, and foster direct engagement between hospitality professionals and Indian wine producers.
The MOU, signed today, cements a shared commitment to industry advancement through specialized training, networking opportunities, and procurement optimization for quality wines. By bridging the gap between wine growers and hospitality buyers, this partnership is set to redefine standards in beverage procurement.
Dr. Nitin Nagrale, Founder and General Secretary of HPMF, emphasized the impact of the collaboration: "This partnership with WineGAI is a transformative step for hospitality procurement. By strengthening direct access to wine producers, we aim to enhance industry knowledge, facilitate seamless sourcing, and elevate procurement standards."
Ashwin Rodrigues, Secretary of WineGAI, highlighted the growing significance of India’s wine industry: "With the increasing demand for premium wines in hospitality, this alliance will empower procurement professionals with essential expertise and access to a diverse portfolio of Indian and global wines."
Sunil Kuttan, Project Lead of HPMF Future Vision and Legacy, outlined the operational benefits of the partnership: "This MOU is a pivotal step toward simplifying wine procurement for the hospitality industry. Our focus is on delivering in-depth training, facilitating direct connections with producers, and ensuring seamless access to high-quality wines."
As part of this collaboration, exclusive masterclasses, procurement training programs, networking forums, and market intelligence initiatives will be introduced to equip HPMF members with cutting-edge insights in wine procurement.
The signing event witnessed participation from key industry leaders, stakeholders, and hospitality professionals, marking the beginning of a dynamic and influential partnership that will shape the future of beverage procurement in India’s hospitality sector.
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